Battleground Texas is a people-based, metrics-driven organization that is dedicated to the idea that volunteers, in their neighborhoods, can and do significantly impact local, state and national elections. We’re turning Texas into a battleground state by treating it like one.
Every day, we’re expanding the electorate by registering more voters – and, as importantly, mobilizing those Texans who are already registered but who have not been engaged in the democratic process. And we’re using the data-driven, people-focused approach that has helped win grassroots campaigns around the country.
The Lone Star State is changing. With its size and diversity, our state should be a place where all elections – from local elections all the way up to the President of United States – are hotly contested.
Texans in every corner of the state – from Amarillo to Brownsville and El Paso to Beaumont – are standing up to say that they’re tired of not being heard, tired of not being represented in Austin and in Washington, D.C., and tired of the same Republican playbook which is failing our communities and ignoring the needs of countless Texans.
Battleground Texas is a local effort with national implications. With our 38 electoral votes, once Texas goes blue, a Republican can never make it to the White House again.
Change does not come easy, but taking the harder road for a better future is what our state is all about.
Our organizing strategies are working in Texas. As a metrics-driven organization, we understand the importance of accountability. We regularly measure our progress and hold ourselves to the goals we set. We also use data extensively to ensure our programs are having an impact.
As a people-based organization, we are focused on leadership development, training, and empowerment. We work with volunteer leaders to ensure they have all the skills they need to successfully recruit new volunteers and register, persuade, and turn out voters.
Change will take time – but together we can make Texas a battleground state. From top to bottom of the ballot, we can change the face of Texas politics together.